![]() ![]() It'll also help introduce players to the map packs, tempting them to buy others. Receiving a $15 DLC for free will be interpreted by some customers as a straight $15 savings, even if they wouldn't necessarily buy First Strike. ![]() A straight discount might be nicer for players, but offering free DLC works better for Activision. With Call of Duty: Modern Warfare 3 slated to arrive on November 8, Activision is giving the game another push before it suddenly becomes super-uncool to be seen playing Cod Blops. Sorry, PC gamers and those outside North America-you'll still need to buy all your own DLC. This is described as a "limited time offer," but there's no word on when it'll end. They'll be available on store shelves "at all major retailers" across North America from today. ![]() Fortunately for would-be new players, this is being redressed a little with a new offer.Ī download token for the first map pack, First Strike, will be included for free in specially-marked Xbox 360 and PlayStation 3 editions of Cod Blops, publisher Activision has announced. With today's launch of the third Call of Duty: Black Ops multiplayer map pack, Annihilation, it now costs almost as much to buy all of the downloadable content as it does to buy the game itself. ![]()
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